1957 Ferrari 250 Testa Rossa – Exceptional design for an exceptional price

Couldn’t help not posting this when I saw the 1958 Ferrari 250 Testa Rossa becoming the most expensive car ever sold: 9,02 million dollars.
And only by looking at it u stop wondering why…
Its design is simply mind blowing. It’s unbelievable what Sergio Scaglietti and his firm, Scaglietti & C, have done in 1957 with no drawings, just working directly on a wire framework. Enjoy the movie below and check out more pictures and details here.

1957 Ferrari 250 Testa Rossa – Chassis No 0714TR

Boris Johnson unveils London bus design winners

London Mayor Boris Johnson has announced that Capoco Design and a collaborative entry from Foster & Partners are the winners of Transport for London’s New Bus for London competition.

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Metallica’s album Death Magnetic nominated for a Grammy in the Best Recording Package category

Turner Duckworth’s design for Metallica’s album Death Magnetic has been nominated for a Grammy in the Best Recording Package category.

The design consultancy, traditionally known for its work with more conventional clients such as Coca-Cola and Mr Kipling, restyled the classic Metallica logo, creating a signature typographic style and crafting promotional materials including a coffin-shaped special edition and a vinyl box set.

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London on Tap – winning design

Organised by Thames Water and the Mayor of London, the environmental campaign London on Tap aims to reduce usage of bottled mineral water in restaurants, bars and cafés.

London Mayor Boris Johnson has unveiled the winner of the London on Tap carafe design competition.
Industrial designer Neil Barron’s Tap Top, which features four drip-free pouring spouts and a waist to trap ice-cubes when pouring, is the winning design.

Resembling a stylised tap fixture, the carafe will be available in at least two colours, and can fit inside a standard fridge door.

Tap Top will be mass-manufactured in England in January, before going on sale to London’s restaurants, bars and cafés in the spring.

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Digital expert slams colleges over creative/technical split

Colleges and creative consultancies have come under fire from leading digital designers for creating what they see as an inappropriate separation between creative and technical skills.

Speaking at the i-Design interaction conference in London yesterday, Andy Cameron, creative director of interactive design at Fabrica in northern Italy, said, ‘Art schools are not doing their job because they are creating separation between design and technology.’

His view was reiterated by Alexandra Deschamps-Sonsino, chief executive officer of Anglo Italian group Tinker, who called for an end to ‘silos’ in education.

She maintains that ‘design is in the back seat’ [… Read more]

Wenlock Spring gets redesign by Carl Jones

The first new Wenlock Spring water bottles redesigned by Carl Jones Design hit the shelves this week.

The Shropshire consultancy was appointed in December last year to
redesign the mineral water brand corporate identity, the bottle label
and packaging graphics […read more]

Nice package design

Migros – chain of food retailers in Switzerland. Really nice packaging for their products:

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Nike withdrawing Hyperdunk (basketball shoe) ads following homophobic accusations

Short insight on Nike Hyperdunk: so, the shoe is one of the key styles that Nike launched for the Beijing Olympics 2008. Hyperdunk features a new technology called “Flywire” which consists in a series of fibers that act like a “skeleton” for the shoe, thus reducing the weight o the shoe. Here’s more about the shoe [Shoe geek? Hmm…I might be, but it’s work related so I felt the need to mention that. 😀 ]

Anyway, going back to the main subject, it seems that the Hyperdunk campaign, containing a series of print ads with headlines like: “That Ain’t Right,” “Isn’t That Cute,” and “Punks Jump Up.”, has been considered by some people homophobic:

More to read here

NIKE, AKQA and MindShare Partner to Change Widget Advertising for Good

NEW YORK–(BUSINESS WIRE)–Eyeblaster, home of the world’s most innovative integrated digital marketing solutions, has been selected by global advertising agency AKQA and worldwide media agency network MindShare to serve and measure innovative branding video widgets for NIKE across 10 countries.

As part of a multi-faceted campaign that crosses multiple borders, the widgets leverage Eyeblaster’s digital expertise and technology to enhance user experience and brand integration for one of the most well-known brands on the planet.

“We’re excited to launch one of the largest global video widget campaigns ever,” said Mike Cookson, content and media director at Nike EMEA. “AKQA’s creative ability, MindShare’s leading distribution strategy and Eyeblaster’s targeting technology is enabling Nike to distribute content in ever-smarter ways.”

NIKE’s new campaign uses ad-unit content distribution (ACD) to extend the reach of NIKE branded football films found on its groundbreaking NIKEFootball website. AKQA designed the NIKE widget to showcase video using well known sporting and media celebrities to deliver NIKE branded content directly from a video banner ad to social networks, homepages, blogs, etc.

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BMW GINA Light Visionary Model: Premiere

BMW GINA Light Visionary Model: Premiere