Archive for May, 2009

1957 Ferrari 250 Testa Rossa – Exceptional design for an exceptional price

Couldn’t help not posting this when I saw the 1958 Ferrari 250 Testa Rossa becoming the most expensive car ever sold: 9,02 million dollars.
And only by looking at it u stop wondering why…
Its design is simply mind blowing. It’s unbelievable what Sergio Scaglietti and his firm, Scaglietti & C, have done in 1957 with no drawings, just working directly on a wire framework. Enjoy the movie below and check out more pictures and details here.
1957 Ferrari 250 Testa Rossa – Chassis No 0714TR
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Shape of a logo – Al Ries

Al Ries is talking about the perfect proportions of a logo. I’ve heard his theory before and it makes sense only from the readability point of view. There are so many examples of successful brands with square/round logos. It’s not like the human brain cannot perceive or memorize symbols displayed in other shapes than rectangles.

10 week free InDesign course

Just bumped into an interesting webminar which consists of 10 InDesign lessons. If you’re interested in learning InDesign or just curious if you can find out any tips&tricks give it a try an subscribe.

They’re aiming for a maximum audience of 1.000 people for class. Have a look here.